Despite already having over 1 billion monthly users, TikTok is still quite new on the scene, with few people actually knowing how it works. While most businesses are hopping onto TikTok to grow quickly, it’s safe to say that a lot of them don’t know what they’re doing. That’s where TikTok coaches come in.
TikTok coaches, like TikTok entrepreneur Wave Wyld, have spent the last 2 years studying TikTok, establishing themselves as experts, and helping thousands of aspiring entrepreneurs make it big on TikTok. Why stumble along through TikTok by yourself when you could have an expert guide you to success?
The honest truth — not all TikTok coaches are created equally, and you only want the best for your business. To make sure you’ve found the perfect match for you and your business, there are 5 questions you should ask every TikTok coach you consider hiring:
1. What’s your experience?
Years of experience is hard to find when it comes to TikTok — it hasn’t even been around for 3 years! Despite this, you still want to find someone that understands TikTok, has experience growing businesses on TikTok, and has the client base to prove it.
For example, Wave grew her own account to 300k followers in less than 2 years and founded the growing TikTok trend alert movement, and has helped over 400 clients.
2. Do you specialize in a specific niche?
Each niche is distinctly different — what works for one might not work for another. Some TikTok coaches have more experience in specific niches. As the app continues to get flooded by more and more people teaching TikTok there are already coaches that specialize in helping musicians, pet accounts or for influencers. If you have a business it’s best to hire a coach that has experience in digital marketing and social media marketing so they have an understanding of business essentials and how to target your audience.
3. What results have you gotten for your clients?
A TikTok coach might sound like they know what they’re talking about, but do they have the results to prove it? Seeing how a TikTok coach has helped others can be a great indicator of what they can do for you. Find some testimonials or, even better, talk to previous clients.
4. What’s your approach to TikTok?
There are an infinite amount of ways to approach TikTok, especially for business — are you trying to go viral or build a community? One will get fake followers, the other will build a loyal fanbase that champions your brand. While it ultimately depends on your goals, if you want to grow your business on TikTok, community is the way to go. Community over vitality is Wave’s first lesson to all her clients.
5. What makes you better than other TikTok coaches?
For your business, you only want the best. And you need a TikTok coach that backs themself as the best and can prove it. Each TikTok coach has their own unique perspective to offer — you just have to find the one that resonates with you.
Wave is not only known as the Queen of TikTok trends with her TikTok trend alerts but has a background in personal branding, amplifying women’s voices on TikTok by helping them tell their stories. Wave has helped over 400 clients gain over 5 million followers and earn a total of $19 million in revenue.
Hiromi Okuyama, one of Wave’s clients, says, “Wave Wyld’s coaching style really resonated with me as she is kind yet has tough love which encouraged me to steer the direction of my account. I now have such a special community of almost 50k followers, growing 40k within 2 months with Wave’s guidance. And I keep growing every day and continue to inspire people with my content, thanks to Wave Wyld.”